Pregnancy and early parenthood involve countless decisions about products that are both safe and effective for mothers and babies. This comprehensive guide covers the latest recommendations for 2025 on safe products across various categories, helping expectant and new parents make informed choices.

Understanding Product Safety During Pregnancy

During pregnancy, a woman’s body undergoes significant changes that can make her more sensitive to certain ingredients and chemicals. Additionally, some substances can cross the placental barrier and potentially affect fetal development. For these reasons, being selective about products used during pregnancy is important for both maternal and fetal health.

Key Considerations for Product Safety

1. Ingredient Transparency
– Look for products with clear, comprehensive ingredient lists
– Avoid products with vague terms like “fragrance” or “parfum” which can mask potentially harmful chemicals
– Prioritize products that explicitly state they are pregnancy-safe

2. Third-Party Certifications
– EWG Verified: Products that meet the Environmental Working Group’s strict criteria
– MADE SAFE: Certified products free from known harmful chemicals
– USDA Organic: For food and some personal care products
– NSF International: For water filtration and supplements

3. Reduced Chemical Exposure
– Minimize exposure to endocrine disruptors like phthalates and parabens
– Avoid products with known teratogens (substances that can disturb fetal development)
– Consider fragrance-free options to reduce potential allergens and irritants

 

Skincare and Beauty Products for Pregnant Women

Pregnancy often brings skin changes including increased sensitivity, pigmentation, and dryness. Choosing appropriate skincare becomes especially important during this time.

Safe Skincare Ingredients

Generally Considered Safe:
– Hyaluronic acid
– Vitamin C
– Peptides
– Glycerin
– Lactic acid (in low concentrations)
– Niacinamide
– Azelaic acid
– Zinc oxide
– Titanium dioxide

Ingredients to Avoid:
– Retinoids (vitamin A derivatives)
– Salicylic acid (in high concentrations)
– Hydroquinone
– Benzoyl peroxide
– Chemical sunscreens (oxybenzone, avobenzone)
– Essential oils in high concentrations
– Formaldehyde and formaldehyde-releasing preservatives

Top-Rated Pregnancy-Safe Skincare Products for 2025

Facial Cleansers
1. 100% Pure Luminous Primer ($45)
– EWG Rating: 1 (lowest hazard)
– Key ingredients: Vitamin E, aloe, avocado, green tea
– Benefits: Hydrating, provides a subtle glow, suitable for sensitive skin

2. Tower 28 SOS Daily Rescue Facial Spray ($28)
– Dermatologist-tested for sensitive skin
– Hypochlorous acid helps calm irritation and redness
– Free from potential irritants and common allergens

Moisturizers
1. Burt’s Bees Mama Bee Belly Butter ($17)
– 99% natural ingredients
– Fragrance-free option available
– Shea butter and cocoa butter for intense hydration

2. Pipette Belly Oil ($24)
– Developed by scientists and dermatologists
– Squalane-based for deep moisture without greasiness
– Free from synthetic fragrances, silicones, and phthalates

Sunscreen
1. Supergoop! Mineral Sheerscreen SPF 30 ($38)
– 100% mineral protection with zinc oxide
– Sheer formula suitable for all skin tones
– Free from oxybenzone and octinoxate

2. Badger Clear Zinc SPF 30 ($18)
– Certified organic ingredients
– Water-resistant for 40 minutes
– Reef-safe and biodegradable

Pregnancy-Safe Makeup

Makeup products can contain ingredients that may be absorbed through the skin, making it important to choose carefully during pregnancy.

Foundations and Concealers
1. ILIA True Skin Serum Foundation ($54)
– Silicone-free, fragrance-free formula
– Contains niacinamide and allantoin to soothe skin
– Medium coverage with a natural finish

2. Tower 28 Swipe Serum Concealer ($22)
– Dermatologist-tested for sensitive skin
– Contains calming peptides and ceramides
– Free from potential irritants and common allergens

Mascara and Eye Products
1. ILIA Limitless Lash Mascara ($28)
– Free from formaldehyde-releasing agents
– Contains conditioning ingredients like shea butter and keratin
– Ophthalmologist-tested and safe for sensitive eyes

2. Well People Expressionist Brow Gel ($18)
– EWG Verified
– Plant-based formula
– Free from parabens, phthalates, and synthetic fragrances

 

Lip Products

1. Burt’s Bees Gloss & Glow Glossy Balm ($6.99)
– 100% natural origin ingredients
– Hydrating formula with jojoba oil and shea butter
– Free from parabens, phthalates, and petroleum

2. Sephora Collection Satin Hydrating Lipstick ($16)
– Formulated without parabens and sulfates
– Contains aloe vera and vitamin E for hydration
– Available in a wide range of shades

Baby Care Products

Newborns have delicate skin that is more permeable and sensitive than adult skin, making product selection particularly important.

Diapering Products

Diapers
1. Rascals Premium Diapers
– Dermatologist-tested and hypoallergenic
– Free from chlorine, latex, fragrances, and lotions
– Sustainable materials and manufacturing processes

2. Coterie The Diaper
– Highest absorbency on the market (according to independent testing)
– Free from over 200 potentially harmful chemicals
– Soft, breathable materials to prevent diaper rash

Wipes

1. Omumsie Thickest Water Wipes
– 99% water with minimal additives
– Extra thick for better cleaning with fewer wipes
– Suitable for sensitive newborn skin

2. WaterWipes Original Baby Wipes
– 99.9% purified water and a drop of fruit extract
– Recognized by the National Eczema Association
– Plastic-free and biodegradable options available

Diaper Rash Creams

1. Earth Mama Organic Diaper Balm
– USDA Certified Organic
– Free from petroleum, mineral oil, and synthetic fragrances
– Contains calendula and tea tree oil for natural protection

2. Tubby Todd All Over Ointment
– Plant-based formula
– Free from gluten, dairy, parabens, sulfates, and artificial fragrances
– Suitable for eczema-prone skin

Baby Skincare

Baby Wash and Shampoo
1. Pipette Baby Shampoo + Wash
– EWG Verified
– Tear-free, fragrance-free formula
– Contains plant-derived cleansers and squalane for moisture

2. Omumsie Baby Soft Face & Body Wash
– Gentle, pH-balanced formula
– Free from sulfates, parabens, and artificial fragrances
– Contains aloe vera and chamomile for soothing properties

Baby Moisturizers

1. California Baby Calendula Cream
– Allergy-tested, non-comedogenic formula
– Free from common allergens like gluten, soy, and dairy
– Contains organic calendula extract to soothe irritation

2. Babo Botanicals Sensitive Baby Daily Hydra Lotion
– EWG Verified
– Contains colloidal oatmeal and organic calendula
– Free from synthetic fragrances, sulfates, and parabens

Baby Sunscreen

1. Thinkbaby Safe Sunscreen SPF 50+
– Top-rated by EWG for safety
– Water-resistant for 80 minutes
– Free from avobenzone, oxybenzone, and parabens

2. Blue Lizard Baby Mineral Sunscreen SPF 50+
– No chemical active ingredients
– Bottle turns pink in harmful UV light as a reminder
– Paraben-free and fragrance-free

Baby Gear and Essentials

Baby gear should prioritize both safety and functionality, with considerations for materials, design, and ease of cleaning.

Strollers

Top-Rated Safe Strollers for 2025
1. UPPAbaby Vista V3 Stroller
– Meets all ASTM and JPMA safety standards
– No-rethread harness for proper fit as baby grows
– Reversible, multi-position seat with one-hand recline
– Expandable to accommodate up to three children

2. Nuna MIXX next Stroller with Mag Buckle
– All-season seat with integrated mesh panels
– No flame retardants in fabrics
– One-touch rear wheel braking system
– Compatible with Nuna’s PIPA series car seats

3. Graco Modes Nest Stroller
– More affordable option with excellent safety features
– Reversible seat with 5-point harness
– One-hand fold with automatic storage lock
– Adjustable calf support for growing babies

Car Seats

Infant Car Seats
1. Nuna PIPA rx Infant Car Seat with RELX Base
– Rigorous side impact testing
– Merino wool blend fabric (naturally flame resistant without chemicals)
– Steel-reinforced rigid LATCH connectors
– Load leg for additional stability

2. UPPAbaby Mesa V2 Infant Car Seat
– No added fire retardant chemicals
– Wool blend fabric naturally meets flammability standards
– SMARTSecure System for proper installation
– Adjustable headrest with side-impact protection

Convertible Car Seats
1. Graco Extend2Fit 3-in-1 Car Seat
– Extended rear-facing use (up to 50 lbs)
– Steel-reinforced frame
– EPS energy-absorbing foam
– Machine-washable seat pad

2. Nuna RAVA Convertible Car Seat
– Flame-resistant material without added fire retardant chemicals
– Simply secure installation with built-in belt lock-offs
– Extended rear-facing use (up to 50 lbs)
– 10-position recline for optimal positioning

Baby Carriers

1. Ergobaby Omni Breeze Baby Carrier
– Ergonomic design acknowledged by International Hip Dysplasia Institute
– SoftFlex‚Ñ¢ Mesh fabric for breathability
– Free from harmful dyes and chemicals
– Adjustable for babies from 7-45 lbs

2. Baby Bjorn Baby Carrier Mini
– Oeko-Tex Standard 100, Class 1 certified fabrics (safest category for babies)
– Proper hip position with acknowledged ergonomic design
– Soft, flexible fabrics tested for harmful substances
– Suitable from birth without an infant insert

3. Solly Baby Wrap Carrier
– OEKO-TEX Standard 100 certified modal fabric
– Lightweight, breathable material
– Free from harmful chemicals and dyes
– Distributes baby’s weight evenly across shoulders and back

Sleep Products

Cribs

1. Babyletto Hudson 3-in-1 Convertible Crib
– GREENGUARD Gold Certified (low chemical emissions)
– Lead and phthalate safe, non-toxic finish
– Converts from crib to toddler bed to daybed
– Four adjustable mattress positions

2. DaVinci Jenny Lind 3-in-1 Convertible Crib
– GREENGUARD Gold Certified
– Made from sustainable New Zealand pine wood
– Non-toxic finish
– Meets all ASTM and CPSC safety standards

Crib Mattresses

1. Newton Baby Crib Mattress
– 100% breathable design reduces suffocation risk
– Washable from cover to core
– Free from foam, latex, springs, and glue
– GREENGUARD Gold Certified

2. Naturepedic Organic Breathable Crib Mattress
– GOTS certified organic cotton
– No polyurethane foam, vinyl/PVC, phthalates, or flame retardants
– Waterproof surface that’s still breathable
– Seamless edge design prevents bacterial growth

Bassinets

1. HALO BassiNest Swivel Sleeper 3.0
– 360° swivel for easy access to baby
– Adjustable height to fit most beds
– Mesh sides for visibility and airflow
– Stable 4-point base

2. Chicco Close to You 3-in-1 Bedside Bassinet
– Height adjustable to match most beds
– Mesh sides for visibility and ventilation
– Converts to changing table and playard
– Machine-washable fabrics

Feeding Products

Bottles

1. Dr. Brown’s Options+ Anti-Colic Bottles
– Clinically proven to reduce colic
– BPA-free materials
– Vent system removes air from milk
– Preserves nutrients in breast milk and formula

2. Comotomo Natural Feel Baby Bottles
– Medical-grade silicone
– Wide neck design for easy cleaning
– Dual anti-colic vents
– Heat-resistant materials

High Chairs

1. Stokke Tripp Trapp High Chair
– Adjusts to grow with child from infancy to adulthood
– Made from cultivated beechwood
– Water-based, non-toxic paint
– Meets all ASTM and JPMA safety standards

2. IKEA ANTILOP High Chair
– Simple design with no crevices for food to get trapped
– Easy to clean with detachable legs for storage
– BPA-free plastic
– Affordable option with excellent safety record

Pregnancy Comfort Products

Products designed specifically to address the physical challenges of pregnancy can significantly improve comfort and well-being.

Maternity Support Products

1. Belly Bandit Upsie Belly Pregnancy Support Band
– SecureStretch material provides gentle compression
– Removable hot/cold gel pack for back pain
– Helps alleviate pressure on the bladder
– Supports lower back and abdomen

2. Blanqi Everyday Maternity Support Tank
– Seamless design with built-in belly support
– Moisture-wicking, breathable fabric
– X-shaped back support to relieve pressure
– Free from harmful dyes and chemicals

Sleep Aids

1. Boppy Total Body Pregnancy Pillow
– Contoured design supports multiple body areas simultaneously
– 100% cotton removable, washable cover
– Phthalate-free, latex-free materials
– Supports back, hips, and growing belly

2. Leachco Snoogle Original Pregnancy Pillow
– C-shaped design follows natural contours of the body
– Removable, washable cover
– Fills the gap between neck and shoulders
– Helps maintain side-sleeping position recommended during pregnancy

Compression Products

1. Compression Socks for Pregnancy
– Graduated compression to improve circulation
– Reduces swelling in feet and ankles
– Helps prevent varicose veins
– Moisture-wicking materials for comfort

2. Belly Bandit Bump Support Leggings
– Built-in support band grows with your belly
– Moisture-wicking, breathable fabric
– No harsh dyes or chemicals
– Provides lower back support

Gift Sets and Subscription Boxes

Curated collections can be an excellent way to introduce expectant mothers to safe, high-quality products.

1. Omumsie Cleanse & Hydrate Duo
– Pregnancy-safe skincare set
– Features body lotion and gentle shampoo+wash
– Free from harmful ingredients
– Suitable for sensitive skin

2. Honest Company Arrival Gift Set
– Includes baby clothing, bath products, and diapers
– Plant-based formulations
– Free from parabens, phthalates, and synthetic fragrances
– EWG Verified‚Ñ¢ products

3. Pregnancy Subscription Boxes
– Monthly deliveries tailored to each trimester
– Curated selection of pregnancy-safe products
– Educational materials about pregnancy and baby development
– Examples include Bump Boxes and Oh Baby Boxes

Making Informed Product Choices

Resources for Researching Product Safety

1. Environmental Working Group (EWG)
– Skin Deep database rates personal care products
– Provides detailed information about ingredient safety
– Offers EWG Verified certification for products meeting strict criteria
– Website: ewg.org

2. MADE SAFE
– Certification program for non-toxic products
– Screens for known harmful chemicals
– Evaluates ingredients and potential bioaccumulation
– Website: madesafe.org

3. Think Dirty App
– Scan product barcodes for safety ratings
– Provides alternative product suggestions
– Explains ingredient concerns
– Available for iOS and Android

4. Consumer Product Safety Commission (CPSC)
– Government agency overseeing product safety
– Provides recall information
– Establishes safety standards for baby products
– Website: cpsc.gov

Questions to Ask When Selecting Products

 

Safe Skincare Ingredients (Pregnancy & Postpartum)

When selecting skincare products for use during pregnancy and postpartum, it’s crucial to be mindful of the ingredients. Here are some questions to guide you:

General Safety:
Is this product specifically marketed as “pregnancy-safe” or “safe for breastfeeding”?
Has this product been tested for use during pregnancy or by a dermatologist?
Is the full ingredient list available for review?

Harmful Ingredients to Avoid:
Does the product contain retinoids (e.g., retinol, tretinoin, isotretinoin)? These are known to cause birth defects.
Does the product contain high-dose salicylic acid? While low-dose over-the-counter versions are generally considered safe, it’s best to consult a doctor.
Does the product contain hydroquinone, a skin-lightening agent?
Does the product contain phthalates, which are potential endocrine disruptors?
Does the product contain formaldehyde or formaldehyde-releasing preservatives?
Does the product contain oxybenzone, a common sunscreen ingredient that has raised some concerns?

Safer Alternatives:
For acne: Does the product use azelaic acid, glycolic acid, or low-dose benzoyl peroxide instead of retinoids?
For anti-aging: Does the product contain vitamin C, hyaluronic acid, or peptides?
For sun protection: Does the product use mineral-based sunscreens with zinc oxide or titanium dioxide?

Baby Care Products

For general baby care products, consider the following questions:

Ingredients and Formulation:
Is the product free of fragrances, dyes, and harsh chemicals?
Is the product hypoallergenic and pH-neutral?
Is the product free of parabens, sulfates, and phthalates?

Specific Product Questions:
Diapers: Are the diapers free of chlorine, fragrances, and lotions? Are they made from breathable materials?
Wipes: Are the wipes water-based and free of alcohol and other harsh chemicals?
Laundry Detergent: Is the detergent fragrance-free and dye-free, and specifically formulated for sensitive baby skin?

Baby Skincare

Baby’s skin is delicate and requires gentle care. Ask these questions:

Lotions, Creams, and Ointments:
Is the product free of potential irritants like fragrances and dyes?
Does the product have a simple ingredient list?
For diaper rash creams, does it contain zinc oxide to create a protective barrier?
Soaps and Shampoos:
Is the product tear-free?
Is it a mild, non-drying formula?
Sunscreens:
Is the sunscreen specifically formulated for babies (usually recommended for 6 months and older)?
Does it provide broad-spectrum UVA/UVB protection?
Is it a mineral-based sunscreen containing zinc oxide or titanium dioxide?

Baby Gear and Essentials

For general baby gear, focus on safety standards and materials:

Materials:
Is the product made from non-toxic materials?
Is it free of BPA, PVC, and phthalates?
Safety Standards:
Does the product meet current safety standards set by organizations like the Juvenile Products Manufacturers Association (JPMA) and the Consumer Product Safety Commission (CPSC)?
Has the product been recalled? (You can check the CPSC website).

Baby Car Seats

Car seats are a critical safety item. Here are the essential questions:

Safety and Compliance:
Does the car seat meet or exceed all federal safety standards (look for the sticker on the seat)?
Has the car seat been recalled?
Is the car seat new? (It’s generally recommended to avoid used car seats as you may not know their history).
Fit and Installation:
Is the car seat appropriate for your child’s age, weight, and height?
Is the car seat compatible with your vehicle?
Can you install it correctly? (It’s highly recommended to have it checked by a certified Child Passenger Safety Technician).
Features:
Does it have a 5-point harness?
Does it have side-impact protection?

Cribs

A safe sleep environment is paramount. For cribs, ask:

Safety Standards:
Does the crib meet the latest CPSC safety standards? (Note: Drop-side cribs are now banned).
Are the slats no more than 2 3/8 inches apart?
Construction and Mattress:
Is the crib sturdy and well-constructed?
Does the mattress fit snugly, with no gaps between the mattress and the crib sides?
Is the mattress firm and flat?
Finishes:
Is the paint or finish non-toxic?

Bassinets

Bassinets are a popular option for the first few months. Key questions include:

Safety and Stability:
Does the bassinet have a wide, stable base to prevent tipping?
Does it have a firm, flat mattress that fits snugly?
Are the sides made of breathable mesh?
Weight and Age Limits:
What are the weight and developmental limits for the bassinet? (e.g., discontinue use when the baby can push up on hands and knees).

Feeding Bottles

When choosing feeding bottles, consider these points:

Material:
Are the bottles and nipples BPA-free?
Are they made of glass, stainless steel, or safe plastics?
Nipple Flow and Shape:
Is the nipple flow rate appropriate for your baby’s age?
Does the nipple shape work for your baby, especially if you are also breastfeeding?
Venting System:
Does the bottle have a venting system to reduce colic, gas, and spit-up?

High Chairs

For high chairs, safety and stability are the main concerns:

Safety and Stability:
Does the high chair have a wide, stable base?
Does it have a 3-point or 5-point harness to secure your child?
Is there a crotch post to prevent the baby from sliding out?
Cleaning and Features:
Is the high chair easy to clean?
Does it have a removable tray?
Is it certified by the JPMA?

By asking these questions, you can make more informed and safer choices for yourself and your baby during this special time.